The 5-D Strategy Process™

The Authoritative Strategy Process for Small Businesses and Nonprofits

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The 5-D Strategy Process


Your strategy before March 2022, as COVID restrictions ended, is inadequate today.

The pandemic, economic shutdowns, social unrest, and divisive politics affect every economic sector.

The forecasts and assumptions underpinning your strategy before March 2022 are likely no longer valid.

Your small business or nonprofit survived, meaning you've made excellent decisions, built relationships, and delivered products or services people need.

The bad news is that there's no new normal -- no updated comfort zone where everything is predictable. Instead, you face new realities of volatility and uncertainty.

Now is a great time to modify your strategy to these new realities so you have the agility to move forward, pivot smartly, and seize opportunities.


Here's where the 5-D Strategy Process™ helps you.

You are probably tired of the typical "strategic plan" -- it's massive, costly, makes sense only to the consultants who wrote it, and gathers dust on your bookshelf.

What you need is a simple, repeatable process that you and your team can use to advance with confidence and adjust quickly.

That's why I created the 5-D strategy process.

Diagnose your situation (this is your start point).

Define your mission, vision, goals, and values (these are your destination and waypoints).

Develop options that take you from where you are to where you want to be.

Decide which option is best for you.

Determine your measures of impact and performance.


Once you've set a strategy, you can develop your game plan to execute it. You get my simple 1-year plan process in this program, too.

You also gain tools that help you govern your strategy and make adjustments along the way


Strategic planning can be costly.

Hiring a consultant for $70,000 or more is out of the question for many small businesses and nonprofits.

Now, you don’t have to shell out that kind of money.

I’ve put my entire strategy process into a mastery program so that you can build a winning strategy and business plan at a fraction of the cost.

The videos detail each step in clear, simple terms so you know what to do.

The assignments equip you with formats and examples so you get moving in the right direction immediately.

No spinning your wheels, no wasted time and energy.

You will come away from the program with the following:

  • Your strategy
  • Your business plan
  • A process to govern your strategy so that you measure impact, manage risk, seize opportunities, and adapt quickly.

You get this program for a fraction of the cost of hiring a consultant.

Please schedule a call with me if you have any questions.


We faced major problems. Revenues were in free-fall. Employees were pulling in different directions. There was little integration and no progress. Thanks to Chris’s support our management and governance are highly integrated. We now have very high degrees of engagement, accountability, and ownership. His experience, knowledge, and sensitivity led to a strategy that created $2 million annually in new revenues.

- Jim Thaden, Executive Director, Central Asia Institute

Video Testimonials

Chris’s support helped us double our employee engagement from roughly 40 percent to 80 percent – with significant impacts on increasing revenue and lowering costs.

We very quickly increased our donor revenues by 61%, increased membership by 13% and gained a 33% increase in proposals for our annual conference.

Trust – Value – Confidence: Chris was by our side the whole time; his support paid for itself several times over in increased revenues and reduced costs; we know we have a winning approach.

We really appreciated the inclusive, hands-on approach. Chris was with us every step of the way. People knew their voices were being heard, so they really engaged in the strategy and business plan. We now have a much more energized work environment and greater initiative.

We needed a new strategy and approach; past suicide prevention approaches have not been working – rates continued to rise. We needed new approach and fresh ideas. Chris got us to think differently and to prioritize and focus. This has energized the organization and our membership. Conference proposals have increased by 33% and we are already $100k ahead in revenues from last year.

Colleen Creighton, Executive Director, American Association of Suicidology

"As an entrepreneur for 45 years, I've never seen these issues presented with such clarity—not abstract theory—but practical approaches to complex problems. The real-world stories and case studies brought the ideas to life: very engaging and actionable."

- Don Hutcheson, Creator and Host "Discover Your Talent - Do What You Love"

As an all-volunteer, newly established nonprofit, we at Friends of Oflag 64 are making monumental strides. The 10 participants reside in many parts of the country hence our meetings convene via Zoom. Chris is making us think deeper and better. This course has enhanced and broadened our teamwork and that’s making us more effective. We are pulling thoughts out of the weeds and into a strategic point of view. I am impressed with the work the group has achieved– it is pulling us together as a team.

Cindy Burgess, Board Chair, Friends of Oflag 64

Check out our video to learn a bit more about this course:

Course Curriculum


  Smart Start. Introduction to SLA's 5-D process
Available in days
days after you enroll

Your Instructor


Christopher D. Kolenda, Ph.D.
Christopher D. Kolenda, Ph.D.
Founder of the Strategic Leaders Academy, Chris works with Small Business Founders and CEOs who want to lead as your best self, build a high performing team, and execute a winning strategy. Chris operates at the intersection of Leadership, Culture, and Strategy to help your business grow sustainably. You get the right support to do the right things the right way and avoid blind spots. His clients have grown by over $26 million and counting.
Chris is a West Point graduate, internationally renowned combat leader, retired Army Colonel, business leader, and author of Leadership: The Warrior’s Art -- which has sold over 50,000 copies. He has appeared on CNN, MSNBC, BBC, NPR, SKY News, The Wall Street Journal, The Economist, The New York Times, and The Washington Post. His battlefield leadership has been featured in several books, including Jake Tapper's bestseller The Outpost.


Frequently Asked Questions


When does the course start and finish?
After enrolling, you have unlimited access to this course for one year - across any and all devices you own. We know, though, that a year can zip by so if you get to the end of your year and need more time, let us know. Our goal is for you to get the information and resources you need to reach your goals.
What if I purchase a course and decide to add coaching?
Great question! There will be options throughout your course to add coaching. Add as many sessions as you like!
What if I am unhappy with the course?
We would never want you to be unhappy! If you are unsatisfied with your purchase, contact us in the first 30 days and we will give you a full refund.
Do you offer a Veterans discount?
Yes! Veterans get 25%. Contact us at [email protected] for the coupon code.

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